No Name-Calling Week was inspired by a young adult novel entitled The Misfits, by James Howe. The book tells the story of four best friends trying to survive the 7th grade against taunts based on their weight, intelligence, and sexual orientation.
Motivated by this powerful idea, the No Name-Calling Week Coalition, created by GLSEN and Simon & Schuster Children’s Publishing, and consisting of over 40 national partner organizations, organized an actual No Name-Calling Week in 2004. The project is targeted at grades K through 12.
The project seeks to focus national attention on the problem of name-calling in schools, and to provide students and educators with the tools and inspiration to launch an on-going dialogue about ways to eliminate name-calling in their communities.